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Aryeh Burg
Aryeh Burg

3 Followers

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Jan 1, 2021

Fractured Reality

I recently bought myself a new phone, a Galaxy Note S20 Ultra (I'm probably forgetting a couple of names in the title), and one of the coolest new features I played around with until I forgot about it was the AR camera. This feature allows you to doodle in 3D…

2 min read

2 min read


Jan 1, 2021

MarketMorphs

When looking for a company that has shifted its main goal and business priorities I came upon the curious case of Philips. This is a company that started off as a radio repair company then focused on shavers then to television and other electronics throughout the mid-to-late 20th century. But in the mid-2000s, they began to heavily lean into the science of healthcare, with the company spinning off their electrics division into its own company.

1 min read

1 min read


Jan 1, 2021

Icarus Grounded

My name is Aryeh Burg and I am an addict Not really but it was a good opening line for what we are talking about. What we are discussing is the bane of every Jewish grandparent unless it's for the grandkids, overspending. Being raised on Old Navy and only going…

1 min read

1 min read


Jan 1, 2021

The Road Not Marketed

As someone who frequents the hallowed halls of cyberspace, I have stumbled down many rabbit holes that would put Wonderland to shame. One particular favored haunt is the social media app known as Reddit which is very similar to old school message boards/topic threads except there is a complex rating…

2 min read

2 min read


Jan 1, 2021

The Levithan Triumph

When discussing character profiles, Kerin leans almost into a stereotypical classification of the population and how to present a product Godin does not follow the same methodology. Kerin leans heavily into the typical stereotype of marketing of just presenting the product in a nice way that appeals to the most…

1 min read

1 min read


Dec 31, 2020

Attack of The Killer Bots

Growing up in the age of social media, my friends and I have been groomed to pick up the presence of bots and viruses that are scattered throughout the internet, while for us this may be a simple task but for some industries, there are really tried and true consequences…

2 min read

Attack of The Killer Bots
Attack of The Killer Bots

2 min read


Dec 31, 2020

The Modern Cult of Trader Joe’s

As kids, we all assume that our experiences are universal, with every child having the same background and understanding of our habits. …

4 min read

4 min read


Nov 23, 2020

Starting Marketing

I’m scared. As someone who has solely studied the scientific arts, I am terrified of marketing and the business world in general. It is this expansive world that just doesn’t speak to me the same way biology does filled with dollar signs and high rises. We just don’t speak the same langauge. That being said I am excited to learn more about something I have no idea about!!!

1 min read

1 min read


Sep 14, 2020

Marketing Management Meanderings

1 min read

1 min read

Aryeh Burg

Aryeh Burg

3 Followers

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